Best Publicity Tips for Small Business

Hello Small Business Owner! I know you. Super tired.  Pulling your hair out trying to figure out how your customers are going to know about you. I mean my gosh…you

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How to manage a crisis – Acuity Insurance/Katrina Cravy

Smart companies plan for the unexpected crisis. When Acuity Insurance asked me to share some of my advice on handling a potential media emergency, I jumped at the chance. People

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How to Contact a News Reporter with Your Story Idea

Before you even write the email or make the call, have you given your story idea the “So What?” or “Who Cares?” test! So what… you’re having your 40th business

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