How to Grow Your Network with Strategic Communication (Social Capital Podcast Interview with Katrina Cravy)

“You’ve got to go through the so what test. So what that you’re having your 40th anniversary or a walk for charity. You need to think about the audience attraction for the viewer because that’s what the networks are looking for.”

2026-06-02T16:13:03+00:00March 22, 2020|Media Training|

Free Publicity Tips: How to Get Media Coverage Without Hiring a PR Firm (Podcast Interview with Katrina Cravy)

You’re stealing if you don’t put yourself out there: Katrina says that you owe it to yourself, you are doing a disservice to everyone who you could be helping. BELIEVE in yourself!

2026-06-02T16:20:05+00:00March 22, 2020|Media Training|

How to Get Free Media Coverage for Your Business: PR and Communication Strategies That Work

If you are a business owner or leader, you have likely thought about how powerful free media coverage can be for your brand. Visibility builds credibility. Credibility builds trust. And trust is what ultimately drives growth. But many people assume media exposure requires a large budget or a PR agency. It doesn’t.

2026-06-02T16:24:16+00:00November 4, 2019|Media Training|
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