Invest in your ability to
move your message.
Learn the MUST H.A.V.E. FORMULA system to rally people around you and your ideas.
Whether you’re on a national broadcast like 60 Minutes
or presenting to your team, let’s make you a shining star.
Put Katrina In Your Corner
Before people can buy-in to your passion, they need to believe in you and your mission. But YOU need to believe it first!
Do you have a confident presence and a clear message when you walk into the room or go on-camera?
After interviewing thousands of people on TV, I know when I see and hear a person who can influence people and direct real change.
Let me give you the confidence of real public-speaking training to become the person you know you can be.
One-On-One Coaching
Let’s talk. I want to listen to your story. Really listen so I can target the best about you and your organization.
Click on the “+” for a description of services.
Jump inside the mind of the media!
Package includes:
- Quick website and social media analysis – let Katrina look before the media sees a negative!
- Review of your pitch idea for your event or business
- Publicity Coaching – Walk away with two solid ideas to help you “hook” the media
Katrina will find the key points to make the media and audiences fall in love with your story.
Clients who buy this package need advice on where to find their target audience and how to write a great media release. This training with help you D-I-Y (Do It Yourself) to up your PR game now and in the future..
Katrina will do all the prep work before these one-hour sessions which can be done in person or on Google HangOut.
You’ll walk away with Katrina’s “Media Map” action plan to jump your story to the front of the line.
Let’s talk about your needs to come up with your EXCLUSIVE action plan. We want to know how to serve you best!
Package includes:
- Review and analysis of previous media interviews or presentation videos
- Understanding of company’s main marketing materials
- Four-hour in-person coaching session
- Creation of “Winning Signature Statements” to frequently asked media/audience questions
- Review and analysis of client’s next media or audience appearance
- Copy of “On Air-Insider Secrets to Attract the Media and Get Free Publicity
Katrina will find the key points to make audiences fall in love with your story, segment idea, or your presentation. Her philosophy – “Remember it’s not about you, it’s about connecting with them!”
Together you’ll work on crafting some knock-them-out-of-the-park killer statements so you know how to deliver your best message. Then it’s showtime!
Well…practicing with her feels like a real show. 
Katrina gives it the same energy she did as an investigative reporter and talk show host.
Clients love Katrina’s exercises and games they can use before every speaking event. You’ll walk away from the session with your personalized EXCLUSIVE script and valuable tools to help you communicate with confidence.
Hello Premiere Performer,
I know you NEED to do your best on camera or in front of an audience. You have a lot riding on your ability to move your message and I want to be in your corner.
Package includes:
- Review and analysis of your previous media interviews or presentation videos
- Assessment of your upcoming presentation script and visual content
- Understanding of your company’s main marketing materials
- Two – 4-hour in-person coaching session
- Creation of “Winning Signature Statements” to frequently asked media/audience questions
- Review and analysis of your next two media or audience appearance
- Professional videographer is brought in for 2-hour on-camera session with playback review
- Copy of “On Air-Insider Secrets to Attract the Media and Get Free Publicity
Let’s get to work. We are talking about a life-changing, “we can’t wing it anymore” game plan. You want to be a powerful speaker and I know I can push you to the premiere level.
You need to be a verbal leader in the good times and the bad!
After more than 20 years of interviewing people for the news and wishing I could whisper in their ear and say, “You should say THIS!” Now I can be on your side. I am able to help you come up with killer soundbites for the media and words that will land with your audience.
Whether you have a BIG interview or presentation, or simply want more executive presence to move your message, I’m excited to get started with you.
Group Training
Designed for Corporate Teams OR a mix of Small Businesses and Non-Profits. Click on the “+” for a description of services.
Your team needs to be a well-oiled talking machine! Let’s talk about your needs to come up with your EXCLUSIVE action plan.
You choose:
- Media Training/Public Speaking Coaching
- Publicity Coaching
Package includes:
- Review and analysis of your previous media interviews or presentation videos
- Understanding of your company’s main marketing materials
- Four-hour in-person group coaching session with on-camera practice/review
- Creation of “Winning Signature Statements” to frequently asked media/audience questions
- Review and analysis of client’s next media or audience appearance
Katrina will find the key points to make audiences fall in love with your company’s story. We’ll also work on crafting some simple signature statements or soundbites so every member on your team knows how to deliver your best message.
Your group will walk away from this media training/public speaking session with memorable answers to the questions you are most often asked and the confidence to be great in front of any audience.
We’ll also work on some common public speaking mistakes and Katrina will give you the tools to steer the conversation back to your sweet spot.
This package includes mock on-camera interviews so your team can see the improvement and always be able to play back the session and continue to practice.
These sessions should be done on-site so we can see what you and your organization visually has to offer. Remember the goal is to make great TV whether that’s videos for your website, your social media channels, or traditional media interviews.
Nervous butterflies seem to fly away when you’re pumped and prepared!
Yes, let’s do a whole day! The Group Premiere PerformancePackage is for teams who all have to be ready for video opportunities and multiple media interviews. We want to come up with the right session for you.
Some clients want Katrina to come in to help their marketing team find more earned media. Others need her help pumping up their on-air performances either for corporate videos, social media channels, or traditional media interviews.
You choose:
- Media Training/Public Speaking Coaching
- Publicity Coaching
Package includes:
- Review and analysis of your previous media interviews or presentation videos
- Understanding of your company’s main marketing materials
- 8-hour in-person coaching session with on-camera practice and review
- Creation of “Winning Signature Statements” for frequently asked media/audience questions
- Review and analysis of client’s next media or audience appearance
- Copies of Katrina’s “On Air-Insider Secrets to Attract the Media and Get Free Publicity” book for every team member
You’re saying, “Katrina, we need you to train our key people to be great in front of any audience but I also need your help getting us on TV and creating some publicity buzz for my business or non-profit!”
This is the package for YOU! Time for some heavy lifting and strategic planning.
Katrina will listen to your current story, your back story and maybe some of the history of that dusty machine in the corner before we come up with a “Media Map” action plan for a YEAR of great ideas.
Using her formula for what television producers and reporters must H.A.V.E. to make great TV, we’ll work on all the elements to make you, your staff and your place “camera-ready”.
