“What Media Training Costs—and Why It’s Worth Every Dollar”
“Before they face the media, they face me.” How much does media training cost? That’s the question I’m often [...]
“Before they face the media, they face me.” How much does media training cost? That’s the question I’m often [...]
Whether you own your own business or you are a publicity professional, grabbing thousands of dollars worth of coveted free [...]
"Should I offer my story as an exclusive?" A hotel executive asked after listening to my “How to Attract More [...]
You have a terrific client with a great story to tell but you just can't get a journalist to bite. [...]
I'm about to go on the Morning Blend to talk about "How to Put Your Best Face Forward" on the job search, [...]
Before you even write your pitch email or call a reporter, have you given your story idea the "So What?" [...]