How much does media training cost? That’s the question I’m often asked by executives, corporate leaders, and public figures preparing to step into the spotlight. But the real question—the one that should keep every PR team awake at night—is: What’s the cost if you say the wrong thing? Let’s talk about both.
You’re stealing if you don’t put yourself out there: Katrina says that you owe it to yourself, you are doing a disservice to everyone who you could be helping. BELIEVE in yourself!
Stacy Tuschl is a speaker, business coach, and the owner of The Academy of Performing Arts in Wisconsin. She is the author of the book “Is Your Business Worth Saving?” where she reveals proven strategies for pulling entrepreneurs out of a rut and launching them toward business success.
If you are a business owner or leader, you have likely thought about how powerful free media coverage can be for your brand. Visibility builds credibility. Credibility builds trust. And trust is what ultimately drives growth. But many people assume media exposure requires a large budget or a PR agency. It doesn’t.
"Should I offer my story as an exclusive?" A hotel executive asked me this. To decide, here are the five questions you need to ask.
You have a terrific client with a great story to tell but you just can't get a journalist to bite. I get it. Thousands of emails, hundreds of calls, but few were brave enough to ask the one question needed to get their foot in the door.
I'm about to go on the Morning Blend to talk about "How to Put Your Best Face Forward" on the job [...]
Before you even write your pitch email or call a reporter, have you given your story idea the "So [...]
“Katrina spoke to us about personal brand and having it BE your ‘truth.’ Her personal stories resonated with everyone in the room and provided “AHA” moments. Katrina’s charisma truly had everyone leaving inspired!”
GE Healthcare Women’s Network
“Katrina is a secret weapon! As one her customers, it’s fantastic to be prepared from the perspective of the INSIDER.”
CEO, Delta Defense
(Interviewed by 60 Minutes)
“When you are responsible for bringing in $5 Billion dollars to the community, you know your team has to sell a winning message with every media interview. Trust me when I say, Katrina should be your media trainer!”
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